Rapper & Social Media Star Lucas Coly Dies at 27 After Posting Final Words

The 27-year-old “Signed to the Streets” rapper and social media personality reportedly passed away just hours after sharing a final message on Instagram.

Rapper and social media personality Lucas Coly has died. His management team confirmed the news on October 3 in an emotional Instagram post. The cause of death has not been disclosed.

Lucas Coly, posted on September 5, 2024  | Source: Instagram.com/iamlucascoly

Lucas Coly, posted on September 5, 2024 | Source: Instagram.com/iamlucascoly

As reported by Us Weekly, an initial post from his management announcing Coly’s death read, “Rest in peace @iamlucascoly I love you bro. My heart is ripped in half. Wait for me up there 🙏.”

Shortly afterward, the post, under the handle @idiscoverstars, was edited into a longer tribute. “Being your manager was one of the reasons I stayed here. There’s a hole in my heart right now Lucas. We used to speak on our struggles all the time but smile for the fans. So many people hurt us again and again but we had each other. I don’t know what to do now. I’d be a hypocrite if I told you not to, and I go and do the same,” the post read.

The message continued, “Honestly, Lucas it hasn’t set in yet because I refuse to believe you are gone. Heart ripped to shreds. God send him back here. Please đź’” I’m broken over here #riplucascoly #checkonyourfriends.”

Later, the caption was changed to simply, “My brother.” The photo showed Coly dressed in a black hoodie with a “Death Row” logo and a face mask pulled down under his chin.

Coly’s manager also shared a photo of the late artist dressed in an all-black outfit, smoking, with the caption containing only a simple heart emoji.

In addition to the post, Coly’s management shared an Instagram story with the words, “My heart feels ripped apart” against an orange background.

The statement from Lucas Coly's management, posted on his Instagram Story in October 2024 | Source: Instagram.com/idiscoverstars

The statement from Lucas Coly’s management, posted on his Instagram Story in October 2024 | Source: Instagram.com/idiscoverstars

More tributes followed, flooding social media. Coly’s friend, model Corey Campbell, expressed his sorrow in an Instagram story, writing, “rest [sic] in peace my brother…..may God allow your soul peace. i’m [sic] forever grateful to have had ya in my life.”

Corey Campbell's emotional tribute to Lucas Coly, posted in October 2024 | Source: Instagram.com/imcoreycampbell

Corey Campbell’s emotional tribute to Lucas Coly, posted in October 2024 | Source: Instagram.com/imcoreycampbell

Artist Dreko also posted on Instagram story an old photo of them together with friends at the Westgate Las Vegas Resort & Casino, writing, “Fly high my boy,” along with three emojis, including a broken heart.

Dreko's heartfelt post dedicated to Lucas Coly, shared in October 2024 | Source: Instagram.com/drekobandz

Dreko’s heartfelt post dedicated to Lucas Coly, shared in October 2024 | Source: Instagram.com/drekobandz

Just hours before news of his death broke, Coly posted a brief message on his Instagram story, “I love yall [sic],” accompanied by an orange heart emoji. His management team and fans have been left devastated by the sudden news given his fame in the music industry.

Lucas Coly's Instagram story, posted just hours before his reported death | Source: Instagram.com/iamlucascoly

Lucas Coly’s Instagram story, posted just hours before his reported death | Source: Instagram.com/iamlucascoly

Coly, also known as Kid Lucas, rose to fame through viral rap videos and independent music releases. He built his online following in his mid-teens, uploading content to platforms like Vine, YouTube, Instagram, and SoundCloud.

His breakthrough came in the mid-2010s, with his 2016 single, “I Just Wanna,” amassing over one million streams across platforms.

He had a strong presence on Spotify, boasting over 100,000 monthly listeners. His most popular tracks include “Break Ya Back,” “No Comp,” “My Lil Shawty,” and “Stick With You.”

Born in France, Coly moved to the United States with his family as a child. After initially living in Texas, they eventually settled in Detroit, Michigan. In a 2017 interview with DJ Smallz, Coly spoke about his roots and family in Normandy, France.

Lucas Coly shares his French roots in an interview with DJ Smallz Eyes, posted on January 29, 2017 | Source: YouTube.com/djsmallzeyes

Lucas Coly shares his French roots in an interview with DJ Smallz Eyes, posted on January 29, 2017 | Source: YouTube.com/djsmallzeyes

He said, “A lot of my family on my mom’s side, they stay in France, but my mom, my father, and my little brother, they stay in Francisco, in the Bay Area.” He also mentioned having family spread across the U.S. and Canada.

When asked if he visited France often, Coly shared, “Yeah, I used to visit France every summer, but I just haven’t had the chance to because I’ve been so busy and trying to make things happen.”

Lucas Coly reflects on his time in France during an interview with DJ Smallz Eyes, posted on January 29, 2017 | Source: YouTube.com/djsmallzeyes

Lucas Coly reflects on his time in France during an interview with DJ Smallz Eyes, posted on January 29, 2017 | Source: YouTube.com/djsmallzeyes

He explained that his passport had expired, preventing him from returning in recent years, adding, “I haven’t been there in like three years, so I haven’t really seen my grandparents.”

Coly’s untimely death has deeply affected his loved ones. His impactful music and relatable content will continue to resonate with those who knew him.